Lay’s is owned by the mighty Pepsico although one doubts that all three minutes of this will run in the Super Bowl (at market rates that comes to about $40m..)
But if you don’t have Clydesdales to hand a good ol’ American farming family and a cute child usually seem to play well. From Highdive and Hungry Man.
Wonder if there’ll be a stream of patriotic MAGA ads this year?
MAA creative scale: 5.