Latest Market Analysis News
RBI Rate Hold August 2026: What Brands Should Be Tracking Now
The RBI’s Monetary Policy Committee met this week and did, on the…
Consumer Demand Signals Brands Must Track
Indian consumer goods manufacturers are ramping up production by as much as…
GST 2.0 Impact on Consumer Behaviour India: 9 Months On
GST turned nine on July 1, and the government marked the milestone…
What Research Firms Must Do Now
India’s DPDP Act — the Digital Personal Data Protection Act — changes…
What It Means for Brand Research
The RBI Consumer Confidence Survey — the Reserve Bank of India’s quarterly…
Quick Commerce vs Kirana: What Loyalty Data Reveals
Quick commerce vs traditional retail — it’s the debate reshaping India’s FMCG…
Qualitative vs Quantitative Research: Which Do You Need?
Qualitative vs quantitative research — it’s one of the most common questions…
AI in Market Research India: What Changes, What Doesn’t
AI in market research is no longer experimental — it’s operational at…
