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We Are Social Amsterdam wins McVitie’s international brief
McVitie’s has the essence of a uniquely British brand, but its owner…
Skittles Asks Gen Z to ‘Legally Acknowledge the Rainbow’ for New Pop’d Candy
Skittles have gone crunchy.After freeze-dried candy went viral on TikTok in 2024,…
MAA Ad of the Week: Xbox from Droga5
Droga5 in the US and elsewhere keeps shuffling its deck, suggesting it…
Joe Monte Starts Reporting Career at WTIC in Hartford
Joe Monte has joined Hartford, Connecticut Fox affiliate WTIC as an MMJ.“Being…
Publicis Groupe begins 2025 with 4.9% growth – sticks to forecasts despite Trumponomics
Publicis Groupe has started 2025 more or or less as it finished…
The Best Agencies Think Like Editorial Brands
If storytelling is supposed to be our superpower, why do so many…
McDonald’s fights cost pressures with French slices of life
It’s always diverting to see how others live so this is how…
Fox News Shows Experience an Off Night
While Fox News still led in the ratings, the network’s programming had…
Virgin Atlantic navigates a sea of woke for a rainbow in the clouds
A new campaign from Virgin Atlantic is something of an event in…
Three Seattle TV Anchors Make the Move to Radio
Three local Seattle TV anchors have effectively turned off their cameras and…